Where Next? showcased the BBC’s commitment to innovation for public benefit throughout its 90 year history. Drawing on archival BBC footage and through partnership with Aardman, The Mill and the BBC Radiophonic Workshop, the launch film celebrates the national broadcaster’s many and varied creative and technological milestones.

‘Where Next?’ was subsequently adopted as a line across all BBC Future Media comms and formed the basis for Tony Hall’s inaugural address as Director General in 2013.